Kenshoo to Acquire Signals Analytics to Fuel Intelligent Go-to-Market for Brands.
Assess the volume and velocity of product attributes to quantify and prioritize development opportunities.
Detect early signals of innovation and assess nascent concepts to discover the next breakthrough product.
Uncover macro trends to bring proven successes and desirable attributes from other categories into your own.
Our platform provides an unbiased lens to understand consumer needs and sentiment, early signals of innovation, and market landscape to help shape new product development and to greater understand purchase drivers.
Tap into a multitude of data sets, from the voice of the consumer, market landscape, and innovation indicators, for holistic market intelligence of your product category and the broader ecosystem.
Surface cross-category insights with unmatched depth and breadth of data coverage spanning all categories in your ecosystem.
Gain early intelligence on the movement of trends across categories and evaluate product attributes across your entire ecosystem.
Combining our patented NLP with deep industry expertise drives highly accurate classification. Our proprietary taxonomies built to the specificity of each unique category delivers granularity of insight, down to the benefits, features, ingredients, and other category attributes.
Adapt and enrich taxonomies, data sources, and visualizations to configure the platform to your specific business needs.
Our connected data sets and configurable taxonomies come to life with our comprehensive suite of analytic apps designed to answer key strategic and tactical business questions.
Detect emerging trends and growth drivers, measure consumer perception and sentiment, identify new areas of investment, and much more.
Leverage our API to access the connected and contextualized data to conduct analytics within your existing processes and workflows.
With our data mart integration, create your own models and visualizations in your business intelligence environment.
Nomad Foods, Europe’s leading frozen food company and one of the largest in the world, partnered with Signals Analytics for a 360-degree view of their consumer and market across a multitude of external data sets. With our advanced analytics platform, Nomad tripled product success outcomes and drove sustainable growth, even with product lines that were previously faltering.
"AI-powered data analytics tools, like Signals Analytics, help us drive innovation forward with even more agility and speed. We are able to deliver breakthrough prestige beauty products to our consumers by blending our legendary creativity and product expertise with continuously updated quantitative insights and emerging trends."
