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Category Coverage

No industry has experienced innovation at such an unprecedented rate as Consumer Electronics in recent years. Keeping up with new entrants requires granular, actionable insights that can only come from a large, connected data set and powerful analytics. That’s where Signals Analytics comes in.

Consumer electronics analytics that drive product innovation, optimize marketing efforts and give you a competitive edge

  • Surface current & future trends within and across categories
  • Identify consumer met and unmet needs
  • Predict the sales value of product attributes
  • Determine M&A opportunities
  • Prioritize concepts for innovation
  • Identify keywords & messaging that appeals to consumers
  • Understand why consumers buy certain products & brands
  • Assess competitor developments

Collect and connect thousands of unstructured external data sources

Signals Analytics collects critical data from across the Consumer Electronics market and applies patented NLP to analyze and contextualize it for real-time insights that accurately inform your go-to-market strategies.

  • Product Listings
  • Reviews
  • Social Media Posts
  • Point-of-sale Data
  • Demographic Data
  • Patent Filings
  • Competitive Activities
  • Key Influencer Posts

Consumer Electronics Market Overview (1)

 

Choose a solution that fits your data needs

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Consumer Electronics Playbooks
Consumer Electronics Playbooks

Off-the-shelf insights across your market or within specific categories

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Customized Playbooks
Customized Playbooks

Tailor the playbooks to align insights directly with your company strategy

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API & Data Mart Integrations
API & Data Mart Integrations

Bring Signals Analytics into your existing data environment

One platform. Cross-functional benefits.

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Consumer & Market Insights

Consumer & Market Insights

Surface new trends and opportunities with continually connected & contextualized data sets.

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Data & Analytics

Data & Analytics

Connect unstructured datasets into your existing environment to discover new insights that drive data-driven decisions.

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Product Innovation

Product Innovation

Drive growth by optimizing product portfolios and surfacing new trends before the competition.

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Brand & Marketing

Brand & Marketing

Enhance brand positioning and messaging to optimize performance across the most relevant channels.

Increasing the impact of data across consumer electronics organizations

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more successful product launches

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faster time to insight

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fewer product modifications post-launch

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accuracy in classifying unstructured data types

We'd love to hear from you

Are you looking for a next-generation advanced analytics platform that can help uncover trends and insights?